The Digital Church Platform

Engineered and launched the organization's primary website utilizing the HubSpot CMS framework, creating a seamless user journey from the ground up. I championed high-impact inbound marketing architectures that successfully converted digital traction into qualified business opportunities and spearheaded the creative direction for data reporting, designing polished, executive-level performance reports directly derived from the software's analytics engine. Additionally, I drove team and footprint leadership by managing a multidisciplinary marketing squad tasked with scaling a dominant digital presence, while systematically gathering feedback from pioneer users to directly optimize the platform's UI/UX, interface logic, and overarching user retention loops.